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House Of Blues Loyalty Program
Project type
Slideshow
Date
January 2024
Location
Houston Tx
House of Blues Loyalty Presentation
The House Of Blues Loyalty Program is a recent project that was created to increase awareness and engagement with the brand. Crafted with measurable objectives and KPIs aligned with business goals, this fictional loyalty program uses new and existing data to reach desired audience segments through a multi-channel re-engagement campaign. Additionally, a paid search campaign including a keyword was created to further promote the program.
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